Tri because we have three services – media buying, creative production and consultancy
Tri because we also have three core beliefs – transparency, creativity and accountability
And sonic because we are audio specialists.
In recent years we’ve seen major changes across the media spectrum, and the radio and audio media market has developed particularly quickly. We thought it was time to take a fresh look at established ways of working. So we formed a specialist audio media agency that tears up the rule book and adopts a new open and collaborative way of working.
We believe Trisonic brings a new approach to audio media buying and creative production that is fresh and modern, and which offers agencies and advertisers an exciting and viable alternative for the first time in more than a decade.
We’ve created a model that has transparency, creativity and accountability at its core, with greater collaboration between media owner and client to ensure that the output is the very best it can be.
Being open is what we’re all about, so you won’t get any hidden costs from us. You’ll know exactly what we’re charging and why we’re charging it.
We don’t take media owner rebates or mark up the media we purchase on your behalf, and we use the industry trading and reporting system J-ET to book and report airtime campaigns. This allows for gold standard reporting which independently verifies campaign performance – You will see exactly what activity was booked and what was delivered.
Our approach to Creative is holistic, because we believe creative thought at and even prior to planning stage makes for far more effective campaigns.
We also encourage clients to be bold creatively and use the chosen audio platforms to their best advantage.
We work with some of the UK’s top writers, musicians and sound designers with many iconic brands to their credit, and who share our passion for the medium and our inbuilt high quality threshold.
Our transparent approach gives us the freedom to be accountable to our clients, so they know how we have planned and bought media on their behalf.
We plan neutrally across all audio media owners and platforms and use industry recognised systems such as RACE and J-ET, ensuring our clients receive gold standard campaign reporting.
We also have an ‘open book’ policy which allows verification of how we’ve generated our income.