Recent Work

Case Study

The Client

Thriva is an at-home fingerprick blood test that allows you to measure and track your health over time, giving you control over your health and helping you to understand what’s going on inside you and how your lifestyle is affecting your health.

The Brief

To drive trials of the app among people concerned about maintaining a good level of everyday health.

The Solution

A digital audio campaign of pre-roll and mid-roll ads into sport and health podcasts.  The execution deployed was a simple, natural one-to-one explanation of how Thriva can help you get healthy and stay healthy.