Radio advertising

The average ROI for brands on radio is 670% *

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Audio media planning and buying

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Save time and money, and maximise your audio investment with just one call.

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39.7M PEOPLE LISTEN TO COMMERCIAL RADIO EACH WEEK

Advertising on the radio offers by far the largest audience reach at any one time.

Choosing the right radio stations is pivotal for a successful radio advertising campaign, and we’re here to guide you through the process seamlessly. And don’t worry if you don’t know where to start on your brief.  Just tell us about your business, your potential customers and your objectives, and we’ll do the rest.

How you can use radio advertising

Radio is a flexible medium and there are numerous ways of communicating with a station’s audience. We’ll help you create a campaign with just the right blend of activity.

Choosing the right stations

There are hundreds of Commercial Radio stations in the UK and new ones launching all the time. They target different sectors of the population and variously broadcast nationally, regionally or locally.

So how do we select the best station or stations for your campaign? We not only know the market inside out but, armed with cutting-edge technology, we can pinpoint the ideal stations to reach your customers.

Our radio planning system holds data for all UK radio stations. We analyse audience performance and place your airtime at the most efficient times to reach your customers.

Choosing the right stations

There are hundreds of Commercial Radio stations in the UK and new ones launching all the time. They target different sectors of the population and variously broadcast nationally, regionally or locally.

So how do we select the best station or stations for your campaign? We not only know the market inside out but, armed with cutting-edge technology, we can pinpoint the ideal stations to reach your customers.

Our radio planning system holds data for all UK radio stations. We analyse audience performance and place your airtime at the most efficient times to reach your customers.

Getting the creative right

Media Buying and Creative are equal partners in the most successful radio advertising campaigns. We put a lot of thought into what your radio ad should sound like, how long it should be, and how many versions you may need to communicate all your key messages and avoid listener fatigue.

We’ll walk you through the whole process to ensure the creative is the right fit for your campaign. We’ll help with ideas, scripting, voice casting, music production, sound design and copy delivery.

more about creative services

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Need help with radio advertising?

Let’s start the ball rolling by talking about what you need, and what you want to achieve.

Schedule a call with us (please give a brief description of what you need).

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Or complete the form and we’ll get back to within one working day.

Need to talk now? Just call us on 0203 305 5359

The team at Trisonic turned a regional radio campaign for The Soil Association around on an unbelievably tight deadline.  They really understood the brief and the demographic my client wanted to reach. The script needed to work very hard to be engaging, interesting and informative. Trisonic really got under the skin of the project to produce a great script and voiceover, they worked collaboratively throughout.”
Emma Heesom / YouSay agency
“Samaritans is very grateful for Trisonic’s help on the production of the radio ad for their latest campaign ‘Real People, Real Stories’ which encourages men in rural communities to seek help when they’re struggling to cope. It’s been an absolute joy working with Matt and I recommend him highly for his exceptional professionalism, creativity and efficiency. He is solution driven and adds value at all times.”
Nikki Mugford / Samaritans
“We were very pleased with the service received from Trisonic. Howard and Matt worked closely to the brief that we set and delivered a campaign that reached our high expectations. They worked to clear deadlines, and we are very pleased with the results. Would thoroughly recommend.”
Rebecca Alderton / Gressingham Foods
“Our first foray into radio advertising and it was obvious from the very first meeting that we had chosen the right partner. Matt and Howard brought the flair, creativity and experience we asked for in our brief, delivering a compelling advert on time and budget. They exceeded our expectations and I wouldn’t hesitate to recommend Trisonic to anyone looking to promote their business through radio advertising. First class!”
Tom Sommer / ChannelPorts Ltd
“Trisonic made the whole process so easy from start to finish. The communication throughout was great and everything ran smoothly and delivered on time. Would highly recommend them to anyone.”
Lyndsey Flood / Subaru UK
“Trisonic took care of planning and executing the media plan, and both the agency and client felt completely confident in their skill and expertise. And although the client is new to radio, and the campaign is still in its early days, we can already see a positive impact. I can’t recommend Trisonic highly enough.”
Steve Howling / Crowd

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* Source: “Radio: The ROI Multiplier”, Radiocentre