Meet the founders

Experience you can trust

When you work with Trisonic, you’ll be dealing with the company’s owners and co-founders, both of whom have over twenty-five years’ experience in the audio industry. Howard and Matt not only know their business inside out, they are also passionate about the audio medium. They are respected thought leaders in the field, regularly speaking at audio and advertising events in the UK and beyond.

Howard Bareham

Co-founder | Media Director

Howard has worked in the Media industry for more than twenty-five years, representing some of the world’s leading media companies including WPP and News UK. He has negotiated at the very highest level and has a proven track record in delivering results.

As Commercial Development Director at Wireless Group, part of the News UK portfolio, Howard successfully developed trading and sales strategies for its national radio brands.

During his time at WPP Howard led the £200m GroupM audio negotiations for over seven years. At Mindshare he guided the Radio team to awards success at the Arqiva Radio Awards, receiving the RAB Media Agency of the Year two years running.

Matt Hopper

Co-founder | Creative Director

Matt has worked in the radio industry for over thirty years and is a highly skilled audio producer, copywriter, and director. Matt has won multiple awards for his work and is a member of the New York Festivals Radio Awards Grand Jury.

Matt comes to Trisonic having run his own production company and is trusted by agencies and advertisers to deliver highly effective audio content. He is also seasoned in the production and adaptation of sonic brand identities.

He also has extensive experience in creating long form audio content, having worked in production and programme management for the BBC, Capital Group, Bauer Media and Celador Radio.


Tripod: The Audio Advertising Podcast is published fortnightly

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