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Digital Audio advertising

Audio advertising with enhanced targeting precision and attribution

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36.9 million people in the UK listen to connected audio each week

As we become more connected and with the growth of 5G, connected listening is growing. This offers a different dimension to the audio market.

Because we know more about individual listeners and their behaviour, targeting can be more accurate. We can also attribute any action taken as a result of a digital audio campaign. And we go one stage further. We can overlay your own customer data to deliver even greater targeting capabilities.

What is digital audio?

Digital Audio is audio content streamed to a connected device. This includes smartphones, tablets, connected cars and home devices like smart speakers. People listen to radio stations and music streaming services like Spotify via these devices. Trisonic is a recognised specialist in this area. We work with every digital audio media supplier in the UK, and can help with international campaigns.

Targeting options

Digital Audio gives us more options to target your creative with specific messages because we know more about the listeners.

We can serve different versions of Digital Audio ads. What we serve may depend on the listener’s location, the weather, the time of day, or the day of the week. Personalising audio ads helps increase advertising effectiveness.

How much does digital audio advertising cost?

The cost for Digital Audio advertising will depend on how targeted you want to be and which media suppliers we select for you. We can guide you through the process and recommend the best style of activity for your objectives.

Get a custom media plan

How much does digital audio advertising cost?

The cost for Digital Audio advertising will depend on how targeted you want to be and which media suppliers we select for you. We can guide you through the process and recommend the best style of activity for your objectives.

Get a custom media plan

Digital Audio creative

Digital audio tends to be a more intimate communication to listeners than traditional radio; listeners are super-engaged in the content they’ve chosen to stream or download. That requires a different approach to creative, and we specialise in adapting audio ads for Digital Audio, including the use of immersive 3D audio.

We’ll walk you through the whole process to ensure the creative is the right fit for your campaign. We can help with ideas, scripting, voice casting, music production, sound design and copy delivery.

MORE ABOUT AD PRODUCTION

Why use Trisonic?

WHAT SOME OF OUR CLIENTS SAY

Don't just take our word on how good we are...

“We approached Trisonic to help us with a podcast campaign which was a first for our brand. From initial planning and recommendations through to creative production Trisonic were great to work with and provided thorough insight at each step of the process, helping us to maximise our budget with a targeted media plan.”
Hollie Ryding / Maximuscle
“Samaritans is very grateful for Trisonic’s help on the production of the audio ad for their latest campaign ‘Real People, Real Stories’ which encourages men in rural communities to seek help when they’re struggling to cope. It’s been an absolute joy working with Matt and I recommend him highly for his exceptional professionalism, creativity and efficiency. He is solution driven and adds value at all times.”
Nikki Mugford / Samaritans
“We were very pleased with the service received from Trisonic. Howard and Matt worked closely to the brief that we set and delivered a campaign that reached our high expectations. They worked to clear deadlines, and we are very pleased with the results. Would thoroughly recommend.”
Rebecca Alderton / Gressingham Foods
“It’s been great working with Matt and Howard on our first podcast ad. I was very impressed with the personal touch and clear communication and the creatives produced.”
Marijke Cortenbach  / Growth Lead, Byway
“To help us promote the first ever BKFC tournament in the UK we selected Trisonic, and we couldn’t have been happier with our choice. They dealt with an incredibly tight deadline to get the campaign live and showed a great understanding of our brief. From the first meeting through to receiving the campaign report, Trisonic guided us through every step of the process, making sure we were happy at every stage. I would recommend Trisonic to anyone looking for an audio partner agency.”
Daniella Gallego / Senior Director, Marketing Operations, Triller
Working with Trisonic was a pleasure from the very first second! They dedicate themselves to the projects with a lot of heart and engagement. Even if it's spontaneous, they are there to help immediately. It's simply fun to work with Trisonic and I'm really looking forward to future projects together."
Grace Gieseke / German National Tourist Board

Get a free consultation

Need help with an audio campaign?

Let’s start the ball rolling by talking about what you need, and what you want to achieve.

Schedule a call with us (please give a brief description of what you need).

SCHEDULE A MEETING

Or complete the form and we’ll get back to you within one working day.

Need to talk now? Just call us on 0203 305 5359

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